I have twenty years experience in the apprenticeship sector with the last nine as Managing Director at West Berkshire Training Consortium. I worked my way up from being a front line sales person through management and eventually to the point of leading the organisation. As a result I have a great deal of employer engagement experience. At WBTC our employer proposition revolves around high quality services that employers are willing to pay for. This has enabled us to build effective pricing structures that have mitigated the effects of price band reductions.

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